Business Plan Outline

Business Plan Outline
1. Summary Business/ministry concept, current situation, key success factors, financial situation/needs. Write this last. Assume some people will only read one page. So, on one page summarize the following sections.
2. Vision :What's the purpose and product of your endeavor. Why is it unique, compelling, valuable, and needed? Who will be attracted to it?
3. Marketing Plan :Who will be interested in your product or service? How will you let them know what you have? What is the value or price you will ask? What's the total demand? Who are your competitors? Why will you prevail in an open market? How is the industry changing? Will your competitive advantages remain in the future? What are the threats to and risks of this venture? How will you respond to them?
5. Marketing and sales :How will you promote or market your product. What is your sales strategy or advertising scheme?
6. Operations: Who will manage the work and make the decisions? What are their qualifications? Who are the key personnel? What work will they do? How will you motivate them to share your dream and work with you? How will you train and compensate them? What facilities, services, and infrastructure will be required?
7. Financial Plan :What is your current financial condition? How will your family and business be supported? Will you need a loan? How will you transition from your current job or circumstance through the start-up phase?
Include two items:
-Personal financial statement- simply a one-page summary of all your assets and liabilities, summarizing your financial net worth at the bottom.
-Cash flow statement- estimate all the monthly income and expenses related to your business or personal expenses for at least 12 months (or through your start-up phase, if longer).
Note: Consider making a financial plan from your personal budget and spending a few hundred dollars to get the accountant who does your taxes to formalize them for you. Treat your life and finances as a business, it really is the talent that God gave you and expects you to multiply.